Book Promotion and Book Publicity for Authors and Publishers
By Stacey J. Miller, Book Publicist
S. J. Miller Communications
[email protected]
The best book publicity opportunities are in the news. Any time you, as an author or book publisher, can tie your topic into a front-burner news story, you have an opportunity to promote your book. Your expertise is just what the media needs, and if your book publicist (or if you, acting as your own book publicist), let the media know you’re available for interviews, you may just score some.
There’s really only one topic in the media this morning — in Massachusetts, anyway, and probably in all of the United States.
Ted has found peace.
The world (and, naturally, the media) has stopped to mourn and pay its respects to the man and the senator (and, of course, the Kennedy family member).
There’s no good news here. There’s no good news for Ted, Ted’s family, Ted’s friends, and Ted’s constituents. There’s not even any good news for Ted’s political opponents. There’s no good news for President Obama and his family (who were supposed to be on vacation this week — oh, well).