Book Promotion and Book Publicity for Authors and Publishers
You know that, in order to keep your online profile as high as you can, it’s important to create a constant stream of content. Fortunately, there’s a wide variety of content you can create for social media and beyond. Some might be more appealing to you than others. You can create:
If you have something to say, then create your own blog. Or you can reinvigorate a dormant blog you may already have by adding posts to it.
I”ll bet you have terrific digital content, and that you are using it to develop and maintain your platform. You’re on the right marketing track!
Digital content can include your blogs, guest blogs, articles, social media posts, interviews, podcasts, videos, or press releases. What you create must be top quality. It should convey your messages accurately, persuasively, and credibly.
If your digital content does all that, the next question is this. When was the last time you added to it?