If your book is worth promoting, then it’s worth promoting right. That means leveraging traditional book promotion tools with exciting online book promotion opportunities that maximize your chances of securing the widest possible coverage for your book and other offerings, your messages, and you. Total Book Promotion is what S. J. Miller Communications is all about. We are a full-service book publicity firm with nearly twenty years experience in promoting books and authors.
And, if you’re like so many authors, you’re also seeking opportunities to promote your other offerings: blogs, seminars, multimedia book shows (or, as some authors and publishers say, “book trailers”), podcasts, social network pages, newsletter, DVDs, and more. Our book promotion campaigns are flexible enough to incorporate opportunities to promote all of your products and services as you create them. We understand the needs of information marketers, and our campaigns are flexible enough to meet your publicity goals as your offerings evolve.
We also understand that even information marketers are authors first. Our focus is always on your book, because we never lose sight of the fact that your book is your top priority. We make book promotion our top priority, too.
At S. J. Miller Communications we provide:
Book marketing programs for ebook authors and ebook publishers
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Book marketing programs for self-published authors and independent publishers
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Customized author promotion plans
Your publisher cares about selling books. We care about promoting authors. We promote authors long before, and long after, a book’s publication date. Because we know that, while you want to increase book sales — and we want that for you, too — you have other publicity goals as well. You have messages to convey, clients to reach, and products and services to sell — that’s why you need us. We put together author promotion plans that include media outreach and newer publicity tools that are guaranteed to bring visitors to your Web site, blog, articles, book trailers, newsletters, press releases, and more. We focus on helping authors build platforms to promote all of their offerings, their messages, and their brand over the long term while publishers care exclusively about promoting books – for a few short weeks.
Targeted book promotion campaigns
We’ve booked our authors on top national television and radio shows, and have arranged interviews and reviews in the most prestigious newspapers, magazines, and Websites. Your book could be next to be featured in the most important media outlets from coast to coast—and beyond. Our clients’ author promotion goals set the tone and the pace … and we come through with the book publicity results.
KDP Select Promotion Campaign Support
If you’re about to begin your first-ever KDP Select Promotion campaign, you’re launching a new Kindle ebook title, or you want to jumpstart sales of a backlisted Kindle ebook, we will provide publicity support using social networking and key ebook web sites. Turn your KDP Select Promotion Campaign into an opportunity for increased online visibility for your book, and see sustained results.
Proven traditional book publicity
We’ll design your book promotion campaign, create a media kit, and pitch your story to our media contacts the time-tested way: one contact at a time, to the most appropriate journalists. Everyone is talking about the latest online book promotion strategies including social networking, blog tours, YouTube, podcasts, and so forth — and we’re excited about those aspects of book promotion, too. But don’t write off the tried-and-true strategies for book publicity yet. One national TV show is still worth a thousand blogs.
Online book promotion expertise
We maintain a proprietary email database of producers, hosts, editors, and writers who welcome electronic pitches. Therefore, we can tie your story into a breaking news story (or holiday) and send it to the appropriate decision makers — instantly. In addition, we are at the cutting edge of self-syndicating podcasts, multimedia book previews, blogs, and everything else you’ve created as part of your book promotion arsenal (and we can even show you how to create these promotional items on your own). If it’s emerging media opportunities, we’re there … and so are our clients.
No time to Twitter?
We participate in social networking so that you don’t have to. We tweet your media hits to bookstores, libraries, book review bloggers, publishers, ilterary agents, and others who follow us on Twitter (@bookpr), and Twitterers get the good news about your media invitations and hits — almost as soon as you do!
Your time matters. If you blog, you can be assured that you’ve invested your time wisely if you hire a blog promotion expert who can bring readers — including potential clients, existing customers, and book buyers –to your blog. Other book publicists (and publishers) may encourage you to blog, but they leave it up to you to promote your blog. That’s unfortunate, because you don’t have the time for that. That’s why we’re here. We understand the PR value of your blog and will help you leverage your blog before your book’s even published, during your book promotion campaign, and even long after your book publicity campaign has ended. Blog promotion — it’s what authors and publishers want, and finally, it’s here.
Publishing press releases
Bringing information about your book directly to the potential book buyer, and bypassing the media gatekeeper who could keep that information away from your readers, is our latest book promotion strategy. It wasn’t long ago that book publicists wrote press releases for an audience of media decisionmakers and hoped those media decisionmakers would decide to move forward with the story. Now book publicists are writing press releases with a whole new audience in mind: potential book buyers. We get press releases published online to reach your audience directly. And, while our approach creates Internet buzz for you, it also enhances your book Web site’s search engine ranking.
Bylined articles for book promotion
We can electronically pitch stories to magazines and newspapers from coast-to-coast to build a grassroots awareness of your book. Why wait for major daily newpapers to discover your book when readers around the country could be discovering it — right now! Find out about bylined article placement, and how it can help you get out your message.
Individualized book promotion services
If we promote your book, we’ll provide you with personalized attention and customized strategies throughout the book publicity campaign. Yours will never be “just another” book publicity project to us. Contact us to see whether your title is a match for our book promotion services.
Rates depend on the book promotion services you require
Let us know about your book project, and tell us which book promotion services you will need. We’ll provide you with a customized book promotion proposal and associated costs. Our book promotion campaigns begin long before your book’s publication date and continue long afterwards because we offer so much more than book publicity. We offer author promotion, and your publicity goals match ours.