Tag Archives: Book promotion

This is something authors should not do for book publicity!

Disowning their own books generally is not something authors do for book publicity…but the io9 10 Great Authors Who Disowned Their Own Books list should make an author who’s in the midst of a book promotion campaign stop and think. … Continue reading

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Backflip for book promotion?

By Stacey J. Miller, Book Publicist S. J. Miller Communications [email protected] Would you do a backflip for book promotion? Book publicists frequently hear from authors who say, “I want a viral book marketing campaign. Do you orchestrate viral book marketing … Continue reading

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Book Publicity for…What Kind of Books?

By Stacey J. Miller, Book Publicist S. J. Miller Communications [email protected] Since the book publishing world is changing all the time, I rarely comment on the technological revolution that’s taking place all around us. It’s enough to say that indie … Continue reading

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Don’t Make Your Book Publicist Play Guessing Games

By Stacey J. Miller, Book Publicist S. J. Miller Communications [email protected] Don’t make your book publicist play guessing games when you embark on a book promotion partnership with her. Tell her what you need, when you need it. Your silence … Continue reading

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Book Publicity’s True Cost

By Stacey J. Miller, Book Publicist S. J. Miller Communications [email protected] How much should you expect to pay for your book publicity campaign? There are several variables involved, so it’s tough to predict exactly how much you’ll have to spend … Continue reading

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Book Promotion Opportunities by Hook

By Stacey J. Miller, Book Publicist S. J. Miller Communications [email protected] Book promotion opportunities are what happens to you while you’re busy making other plans. My apologies to John Lennon, but it’s true. You can plan a book promotion campaign. … Continue reading

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Author publicity begins with book discovery

By Stacey J. Miller, Book Publicist S. J. Miller Communications [email protected] Book publicity and, ultimately, book sales begin with book discovery. For the media to find your book, and for readers to learn about your book (thus, enabling readers to … Continue reading

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Book Publicity in the News

By Stacey J. Miller, Book Publicist S. J. Miller Communications [email protected] Your next book publicity opportunity might be waiting for you in the headlines. Here’s what I mean by that. No author or publisher or book publicist — no human … Continue reading

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Book promotion means being in the right place.

Book promotion means being in the right place at the right time so that people — by which I mean the media and your potential readers — can find you, the author, and your book. So that means book promotion … Continue reading

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Is 50 Years Too Late for Book Promotion?

Is 50 years too long to wait after an event to publish your story and hope to get some book promotion? Well, not if you’ve waited 50 years to talk about the affair you had with President John F. Kennedy while you were a White House intern, apparently. Continue reading

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