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- Kimberly on Feeling bad about providing a book promotion opportunity?
- Laurie Gold on Feeling bad about providing a book promotion opportunity?
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- john mchugh on Literary promotion campaigns are enhanced by generosity.
Monthly Archives: July 2010
Feeling bad about providing a book promotion opportunity?
I just came across a wonderful blog entry by Laurie Gold who provides book reviews for Publishers Weekly called “The Painful Side of Reviewing.” In it, Gold reveals that the painful side of writing a negative book review isn’t having to read a bad book. Rather, it’s having to hurt an author’s (and a publisher’s) feelings.
Get over blogophobia to reap book promotion benefits
According to UrbanDictionary.com, blogophobia is real. This book publicist isn’t making it up, which is a relief, because this book publicist has inventophiba (which is not a term you’ll find in UrbanDictionary.com, by the way: fear of making things up.
Posted in Book Promotion
Tagged author promotion, Book promotion, book publicist, book publicity
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The tougher road to book promotion.
No one ever said garnering book promotion opportunities was easy. But there’s a challenging road to book publicity success, and then there’s a far tougher road.
Book promotion campaigns include Twitter
These days, most successful book promotion campaigns include social networking. Even those authors and publishers who don’t have legions of fans, followers, or online friends usually have relatives and former classmates who are willing to brag that someone they know and love has a new book out — and word can spread pretty quickly through cyberspace. It’s not exactly the viral marketing campaign that, say, turned us all onto Jib and Jab — but, in fact, letting your followers at Twitter and your friends at Facebook, and so forth, know about your current or upcoming work is just a smart, core component of a comprehensive book promotion campaign.
Posted in Book Promotion
Tagged Book promotion, book publicist, book publicity, facebook, social network, twitter
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