A Year of Books and Mark Zuckerberg, Part 2

By Stacey J. Miller, Book Publicist
S. J. Miller Communications
bookpromotion@gmail.com

Yes, Mark Zuckerberg, famed founder of Facebook, has launched an online book club. Now, what does that mean for book sales? Take a guess. Go ahead.

Sales of the first Mark Zuckerberg selection, The End of Power, have soared. The Telegraph‘s Rhiannon Williams provides these details:

* Since Mark Zuckerberg chose The End of Power, its sales have increased 775 per cent.
* The paperback version of The End of Power was, as of the Telegraph’s writing, the 8th bestselling book on Amazon (and it was a number one category bestseller in several categories). At the time of this writing, however, it’s number 49 (it’s ranking as a number one category bestseller, however, is undiminished).
* Again, as of the Telegraph’s writing, Mark Zuckerberg’s Facebook book club had 189,000 members. That’s up to 215,884 members as of now (and this book publicist is one of them).

So, if you guessed that Mark Zuckerberg’s endorsement of a book would boost its visibility and increase its sales, then you’re right on the money. Come to think of it, I always thought Mark Zuckerberg and Oprah Winfrey had a lot in common. Both of them have global influence and the respect of millions of people…and both Mark Zuckerberg and Oprah Winfrey are incredible people to have behind your book promotion campaign!

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